American cuisine is very diverse and influenced by the multiracial society that has settled in the country. Just for example, the American cuisine has been contaminated over the years by the eating habits of the Native Americans, the African slaves, and the French and Spanish colonizers.
However, we all know that American cuisine is not very healthy. Bad eating habits are undoubtedly one of the most serious problems in the US: obesity and diabetes are among the leading causes of death, accounting for thousands of deaths every year. According to different surveys, more than half of the Americans never eats fruit, about 30% of the population never eats vegetables, and only 4% never eats snacks. This results in a deficiency in calcium and vitamin D, C, A, E.
Bad eating habits start developing since the first two years of a child’s life: they eat candies, cakes, cookies, potato chips, and popcorn every day. Moreover, the worst is that public school canteens offer children and teenagers food full of sugar, fat, and preservatives.
Therefore, the President Barack Obama and the first lady Michelle Obama tried to raise awareness on the subject. In 2010, through the Healthy Hunger-free Kids Act, he forced public high school canteens to serve healthy meals based on the use of whole-grain flours, fruits, and vegetables and to reduce the use of salt, sugar, and fat. Unfortunately, this measure was revoked 10 years later by Donald Trump.
A ray of hope is represented by “Millennials” (people born in the 1980s and 1990s). They are becoming aware of what they eat, hence they are preferring organic, healthy, and high-protein food rather than canned food full of fat, sugar and preservatives. Thus, they are starting to know how to read nutrition labels.
New food trends in America (natural, healthy, genuine, hormone-free, preservative-free, organic) favor consumption and sale of Italian specialty foods in the US.
So, what about investing in an Italian leading company in the creation of innovative food supplements to be exported in the U.S. in order to meet the new American eating habits?
The company for sale has made large investments in the R&D sector, for example in the exclusive creation of innovative solutions such as functional gummy candies, enriched with natural active ingredients, vitamins and minerals useful for supplementing the health and well-being of the person.
For further information, please visit the website https://carefin.us/companies-and-industries/sales-company-leader-creation-supplements-food-innovative-lombardy/.
